Rachel Ray,now we know why your scarf was worn- to celebrate Dunkin Donuts opening the largest kitchen ever in Sharjah, DUBAI-This is the regions biggest kitchen ever built by the firm….
Dunkin’ Donuts opens region’s largest kitchen in Sharjah
Published: June 02, 2008, 23:32
Dubai: The largest Dunkin’ Donuts commercial kitchen in the region was opened in Sharjah yesterday by Shaikh Mohammad Saud Sultan Al Qasimi, chairman of the Sharjah Finance Department and proprietor of Continental Foods Est, owners of the Dunkin’ Donuts franchise in the UAE.
The UAE is already experiencing a retail boom that is estimated to see a 209 per cent growth in retail space to 4.25 million square metres by the end of the decade, say industry statistics. Thus the potential for retail outlets and food chain franchises including Dunkin’ Donuts is enormous in the coming years.
Shaikh Mohammad Al Qasimi said: “Sharjah’s new Dunkin’ Donuts kitchen and warehouse complex which occupies an area of 30,000 square feet produces the full range of donuts in 50 varieties and currently has the capacity to produce 50 million donuts per year. The kitchen has cost Dh19 million and is the biggest facility of its kind outside the US.”
Founded in 1950, Dunkin’ Donuts is the No 1 retailer of hot and iced regular coffee-by-the-cup. The company sells 1.5 billion cups of coffee a year. Dunkin’ Donuts is also the largest coffee and baked goods chain in the world. It has more than 7,900 restaurants in 30 countries.
In 2007, Dunkin’ Donuts’ global system-wide sales were Dh19.45 billion ($5.3 billion). Based in Canton, Massachusetts, Dunkin’ Donuts is a subsidiary of Dunkin’ Brands, Inc.
Dunkin’ Donuts sells 52 varieties of donuts and more than a dozen coffee beverages as well as other baked goods.
David Rodgers, Dunkin’ Donuts General Manager, noted that Dunkin’ Donuts has grown from one outlet in 1997 to 45 now covering the entire UAE.
“This stupendous growth has necessitated the need for a much larger commercial kitchen facility,” he said.
“We have risen to be the most popular coffee and baked goods chain in the UAE serving high quality hot and cold beverages and fresh donuts,” said Rodgers.
Citing a recent customer survey, Rodgers stated that nearly half (47 per cent) its clientele in the UAE comprised UAE nationals and Arab expatriates while Asians accounted for around 23 per cent of its customer base.
“Suitable for breakfast or as a snack at mid-morning or afternoon, our donuts are popular even among the Western expatriate population in the UAE and also the Filipino community,” he said.